ABSTRACT

The role of small business enterprise in a mature market economy is one of the major issues in contemporary industrial organization, and is the focus of this book. Small Business Enterprise brings new standards of rigour and insight into the study of small firms by importing contemporary ideas from industrial economics and by using up-to-date statistical and econometric techniques. Based on a uniquely rich set of data, Small Business Enterprise focuses on the early period after start-up of the small firm. It investigates competitive niches and how they are established, determinants of growth and profitability, the factors fostering survivial, and many other central issues. This core of economic analysis is complemented by an innovative case profile approach, which considers the real behaviour of small firms in a competitive environment; and a section on the political economy of small firms, which looks at the ethics of competition and the enterprise culture.

part |2 pages

Part I Introduction

chapter 1|19 pages

Analysing the small business enterprise

chapter 2|27 pages

The small firms relational database

part |2 pages

Part II Statistical analysis

chapter 3|7 pages

The typical small business enterprise

chapter 4|12 pages

Cost curves and scale economies

chapter 5|11 pages

Rankings data on financial inception

part |2 pages

Part III Case studies

chapter 6|31 pages

Enterprise profiles

chapter 7|21 pages

Competitive and defensive strategies

chapter 8|22 pages

The forces of competition

part |2 pages

Part IV Econometrics

chapter 9|13 pages

Staying in business

chapter 10|15 pages

Pricing asymmetries

chapter 11|22 pages

Growth and its determinants

part |2 pages

Part V Political economy

chapter 12|5 pages

Small firms and fair trade

chapter 13|7 pages

Perceptions of the enterprise culture

part |2 pages

Part VI Conclusion

chapter 14|22 pages

A small firms research agenda